Personal coaching – or ‘life coaching’ as it is commonly described and promoted – is a quite recent area of learning and development.
Life coaching can be effective in many situations, for example in helping a person’s career direction and development, or for personal fulfillment or life change more generally.
Life coaching, or becoming a personal coach is also a career opportunity in itself that interests many people from a wide variety of backgrounds.
In recent years a big industry has grown under the heading of ‘life coaching’. For this reason the term ‘life coaching’ appears widely in related marketing and publicity, which can create a perception that ‘life coaching’ is in some way quite different from other forms of personal coaching. In fact the term ‘personal coaching’ can be equally descriptive of what ‘life coaching’ entails: many personal coaches have capabilities which match those of ‘life coaches’, and many clients of personal coaches experience exactly the same coaching effects as in the ‘life coaching’ industry.
Accordingly, throughout this book, the terms ‘life coaching’ and ‘personal coaching’ are inter-changeable, and mean the same.
Life coaching/personal coaching is interesting from the standpoint of being coached, and also becoming a coach.